There is no denying the marketing potential of Pinterest, a major social networking tool combined with a powerful search engine. According to an article by VPDM, Pinterest is the second largest search engine not owned by Google, with of course Google and YouTube being at the top of the list.
Unlocking the power of Pinterest is something that influencers are constantly trying to do, and at SoFabU on the Road in Chicago, speaker & blogger Becca Ludlum will help influencers do just that. Her session, “Pinterest Analytics Unleashed”, will walk influencers through the steps of optimizing their account by looking at board names and descriptions, cover images, username, bio, and photo. Influencers will also learn more about Rich Pins, creating a pinning strategy, and how to find what their followers actually want to see.
This will benefit brands working with influencers who have strong Pinterest strategies in many ways.
SoFabU on the Road is coming to Chicago on Saturday, July 9, 2016. For details and tickets, and more information about future dates and cities, be sure to visit SoFabU on the Road online, and on Facebook, Twitter, and Instagram.