How to Increase Your Instagram Following

December 29, 2015
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Written by Jen K.

Instagram is a social media powerhouse. There are 300 million active users. Let that sink for a minute. Instagram can be a great tool to help grow your reach. More reach means more views for your blog. And aren’t we all always on the hunt for more traffic?! Here are some tips on how to increase your social following on Instagram.

Follow other influencers in your niche and interact with them.

Like their photos and leave comments. Get a feel for what kind of photos work for your niche. Along with followers in your niche, search relevant hashtags. Like and comment on the photos you find in your niche. People will start to notice and they will click over to your profile.

Be consistent with your posting schedule and your style.

Your Instagram posts should align with your brand. Along the lines of style, look at your Instagram photos as a whole. Everything should be cohesive and visually appealing. Everything should fit together and the cleaner it looks, the better! Let your brand shine through your profile and your photos.

Share your Instagram on your other social channels.

Let your followers know all the places they can find you. Make sure you have an Instagram follow icon on your blog. Did you know you can embed your Instagram photos into your blog posts? That is a really easy way to show off your Instagram to your readers. With a simple click they can follow you directly from the blog post.

Host a loop giveaway.

This is when you collaborate with other influencers and use each other’s following to help increase your own. Everyone in the loop contributes to the giveaway prize. You can also host a contest. Come up with a prize, a photo idea, and a hashtag. Encourage your current followers to share share share!

I hope I gave you some actionable items that you can start implementing today. It takes some time but patience pays off. Once you get the hang of it, you will love hanging out on Instagram and interacting. Get yourself out there!

About the Author: Jen K is work at home mom currently living in Richmond, VA. She blogs at JVKom Chronicles about family, recipes, and travel with an emphasis on healthy living. Her motto is “you only have one life so you must make the most of it.” She indoors reading, coffee, chocolate and spending time with her family outdoors. Connect with her on Instagram, Twitter, Pinterest, & Facebook.

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