Bill Sussman and Scott Monty Leading BAA Webinar on January 20

January 12, 2015
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It is impossible to ignore the growing power of social media in today’s mega-sharing world. This power is also proving to be a business driver across industries. With this in mind, it is crucial to the health of an organization that people at all levels, from interns to executives, understand and implement the value of social media. Are you stumped on social? Want to learn the powerful insights and changes it can bring to your business?

Tune into “You Get Social. But Does Your C-Suite?”, a powerful BAA webinar being led by Bill Sussman, CEO at Collective Bias and Scott Monty, EVP of Strategy at SHIFT Communications, on January 20th at 1pm.

These social experts will be speaking on:

-how to match audience needs with business goals and how a mass marketing approach to social is inefficient

-integrating three levels of influence into your digital marketing mix

-understanding the connection between online and offline activities

-social success stories from a variety of industries.

73% of people wouldn’t care if brands disappeared from their life. Digital and social will continue to grow in influencing a brand’s success. Don’t let your brand fall behind. Click here to register now!

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