The Days of Shoppable Media Are Upon Us

July 29, 2016

Holly Pavlika

SVP, Marketing & Content at Collective Bias
SoFabU Brings Education to Chicago Influencers
Jul 28, 2016

SoFabU

SoFabU Brings Education to Chicago Influencers

Social Fabric is the influencer network of Collective Bias, and they go above and beyond to ensure that influencers are […]

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Influencers Are Head of the Class for Back to School Shopping
Jul 27, 2016

Social Shopper Marketing

Influencers Are Head of the Class for Back to School Shopping

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A Different Breed: Grocery Marketing for a New Generation
Jul 25, 2016

Shopper

A Different Breed: Grocery Marketing for a New Generation

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Creating Content for Moms? Think Mobile First
Jul 22, 2016

Shopper

Creating Content for Moms? Think Mobile First

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Building Brand Loyalty Through Stories That Matter [Infographic]
Jul 21, 2016

Infographics

Building Brand Loyalty Through Stories That Matter [Infographic]

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Appealing To Hedonic Shoppers
Jul 20, 2016

Shopper

Appealing To Hedonic Shoppers

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Are Celebrity Endorsements Losing Their Luster?
Jul 18, 2016

Social Shopper Marketing

Are Celebrity Endorsements Losing Their Luster?

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No Matter How Big Collective Bias Grows, NW Arkansas Will Remain Home
Jul 15, 2016

Featured

No Matter How Big Collective Bias Grows, NW Arkansas Will Remain Home

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Social Media’s Impact on Blogging
Jul 13, 2016

Social Media

Social Media’s Impact on Blogging

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Consumer Electronics and Beauty Purchases Affected by Social Media
Jul 11, 2016

Social Media

Consumer Electronics and Beauty Purchases Affected by Social Media

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5 Important Personal Branding Tips for Women in Business
Jul 08, 2016

Social Media

5 Important Personal Branding Tips for Women in Business

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3 Reasons Why Brands will Benefit from Thinking More Like Bloggers
Jul 06, 2016

Content

3 Reasons Why Brands will Benefit from Thinking More Like Bloggers

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Will Millennial Moms Accept Location-Based Marketing?
Jul 04, 2016

Social Shopper Marketing

Will Millennial Moms Accept Location-Based Marketing?

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The Death of Celebrity Endorsements?
Jul 01, 2016

Social Shopper Marketing

The Death of Celebrity Endorsements?

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Stories That Matter: How to Choose an Influencer Marketing Company
Jun 29, 2016

Social Shopper Marketing

Stories That Matter: How to Choose an Influencer Marketing Company

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7 Tips to Networking with Influencers on LinkedIn
Jun 27, 2016

Social Media

7 Tips to Networking with Influencers on LinkedIn

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6 Tips For Handling Negative Influencer Experiences
Jun 24, 2016

Social Shopper Marketing

6 Tips For Handling Negative Influencer Experiences

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SoFabU on the Road Demonstrates the Importance of Targeted Email Marketing
Jun 23, 2016

SoFabU

SoFabU on the Road Demonstrates the Importance of Targeted Email Marketing

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Stories That Matter: Ways to Measure Influencer Campaign Impact in 2016
Jun 22, 2016

Social Media

Stories That Matter: Ways to Measure Influencer Campaign Impact in 2016

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5 Ways to Make the Most of Your Social Media Campaign
Jun 20, 2016

Social Media

5 Ways to Make the Most of Your Social Media Campaign

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How Grocery Stores Are Evolving To Meet Mom’s Needs
Jun 17, 2016

Technology

How Grocery Stores Are Evolving To Meet Mom’s Needs

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SoFabU on the Road Shows Influencers How to Write the Perfect Post
Jun 16, 2016

SoFabU

SoFabU on the Road Shows Influencers How to Write the Perfect Post

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Measurement, Targeting and Data in Influencer Marketing
Jun 15, 2016

Social Shopper Marketing

Measurement, Targeting and Data in Influencer Marketing

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Study: For Pinterest Moms, Christmas Starts in July
Jun 13, 2016

Social Shopper Marketing

Study: For Pinterest Moms, Christmas Starts in July

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The Gender Neutralization of Shopping Patterns
Jun 10, 2016

Social Shopper Marketing

The Gender Neutralization of Shopping Patterns

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SoFabU on the Road Helps Influencers Up Their Pinterest Game
Jun 09, 2016

Social Media

SoFabU on the Road Helps Influencers Up Their Pinterest Game

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It’s Time to Solve Your Most Common Shopper Marketing Problems
Jun 08, 2016

Social Media

It’s Time to Solve Your Most Common Shopper Marketing Problems

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Are Influencers The Missing Piece to Shopper Marketing?
Jun 06, 2016

Social Shopper Marketing

Are Influencers The Missing Piece to Shopper Marketing?

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Have Moms Changed in The Past Five Years?
Jun 03, 2016

Social Shopper Marketing

Have Moms Changed in The Past Five Years?

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The Growing Convergence of Content
Jun 01, 2016

Social Shopper Marketing

The Growing Convergence of Content

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How Do You Make Sponsored Content Trustworthy?
May 30, 2016

Content

How Do You Make Sponsored Content Trustworthy?

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Why Brands Still Don’t Have A True Hispanic Marketing Strategy
May 27, 2016

Social Shopper Marketing

Why Brands Still Don’t Have A True Hispanic Marketing Strategy

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Social Fabric Brings Education to Influencers
May 26, 2016

SoFabU

Social Fabric Brings Education to Influencers

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Determining Strategies for Shopper Social Media Programs
May 25, 2016

Social Shopper Marketing

Determining Strategies for Shopper Social Media Programs

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How Influencers Create Fireworks Around Independence Day
May 23, 2016

Content

How Influencers Create Fireworks Around Independence Day

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Hispanic Marketing Success Starts With Corporate Leadership
May 20, 2016

Content

Hispanic Marketing Success Starts With Corporate Leadership

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The What and Why of Shopper Social Media
May 18, 2016

Social Shopper Marketing

The What and Why of Shopper Social Media

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Influencer Marketing: It’s Not Just For Food, Beauty and Mommy Bloggers
May 16, 2016

Social Shopper Marketing

Influencer Marketing: It’s Not Just For Food, Beauty and Mommy Bloggers

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Why Visual Content and Video Are So Popular with Latino Consumers
May 13, 2016

Social Shopper Marketing

Why Visual Content and Video Are So Popular with Latino Consumers

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Is Your Brand Telling Stories that Matter?
May 11, 2016

Social Shopper Marketing

Is Your Brand Telling Stories that Matter?

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Why Brands Shouldn’t Take a Vacation from Summer Marketing
May 09, 2016

Content

Why Brands Shouldn’t Take a Vacation from Summer Marketing

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Do Celebrity Endorsements Still Matter for Marketing?
May 06, 2016

Shopper

Do Celebrity Endorsements Still Matter for Marketing?

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Millennials At The Market
May 04, 2016

Social Shopper Marketing

Millennials At The Market

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7 Benefits of Working With Influencers
May 02, 2016

Social Shopper Marketing

7 Benefits of Working With Influencers

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To Reach The Digital Hispanic Today, You Need A Variety of Content and Voices
Apr 29, 2016

Social Shopper Marketing

To Reach The Digital Hispanic Today, You Need A Variety of Content and Voices

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Keys to Communicating Transparently with Ingredient-Conscious Consumers
Apr 27, 2016

Social Shopper Marketing

Keys to Communicating Transparently with Ingredient-Conscious Consumers

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Ragnar Relay: Instagram Case Study
Apr 25, 2016

Measurement

Ragnar Relay: Instagram Case Study

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What Moms Really Want For Mother’s Day
Apr 22, 2016

Social Shopper Marketing

What Moms Really Want For Mother’s Day

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The Great Debate: Celebrity or Non-Celebrity Influencers?
Apr 20, 2016

Content

The Great Debate: Celebrity or Non-Celebrity Influencers?

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What Wins the Race When it Comes to Influencing In-Store Purchases?
Apr 18, 2016

Infographics

What Wins the Race When it Comes to Influencing In-Store Purchases?

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Are You Ready to Build An Advocacy Program?
Apr 15, 2016

Shopper

Are You Ready to Build An Advocacy Program?

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Is Your Brand Staying Authentic?
Apr 13, 2016

Social Shopper Marketing

Is Your Brand Staying Authentic?

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5 Pieces Of Advice For Marketers Looking To Reach Moms
Apr 11, 2016

Social Shopper Marketing

5 Pieces Of Advice For Marketers Looking To Reach Moms

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How Are Marketers Doing After The First Quarter?
Apr 08, 2016

Measurement

How Are Marketers Doing After The First Quarter?

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GiveCamp NWA to Build Local Nonprofits a Website During Annual Event
Apr 07, 2016

Press Releases

GiveCamp NWA to Build Local Nonprofits a Website During Annual Event

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Racing to Influence In-Store Purchases
Apr 06, 2016

Infographics

Racing to Influence In-Store Purchases

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Are Your Influencers FTC Compliant?
Apr 04, 2016

Social Shopper Marketing

Are Your Influencers FTC Compliant?

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What Classic Nickelodeon Characters Can Teach You About Marketing
Apr 01, 2016

Social Shopper Marketing

What Classic Nickelodeon Characters Can Teach You About Marketing

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Expect More From Moms In Newer Social Channels
Mar 30, 2016

Measurement

Expect More From Moms In Newer Social Channels

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Influencer Marketing Update: Non-Celebrity Influencers 10 Times More Likely to Drive In-Store Purchases
Mar 29, 2016

Press Releases

Influencer Marketing Update: Non-Celebrity Influencers 10 Times More Likely to Drive In-Store Purchases

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Taking Off The Handcuffs with Influencer Marketing
Mar 28, 2016

Content

Taking Off The Handcuffs with Influencer Marketing

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